58% Increase in Garden Guests
Longwood Gardens, the nation’s
premiere botanical gardens founded
by Pierre S. du Pont.
The feature film Flowing Water aired on ABC to millions of viewers, leading to a 58% increase in Main Fountain Garden visitorship year to date. Longwood Gardens continues to use the videos to educate guests on site and attract visitors online.
Grow anticipation and attendance for the unveiling of the 3-year, $90 million renovation of the Main Fountain Garden.
Produce a series of web and social media videos over the course of the renovation, teasing the release of our final film as well as the completed construction.